Nudgify
Partially CompliantUK-incorporated social-proof and FOMO popup tool from Convertize, showing recent-visitor counts and low-stock alerts, priced from $9/month with a strong Shopify App Store presence.
GDPR Compliance Data
Not independently verified| GDPR Status | Partially Compliant |
| HQ Country | United Kingdom |
| Ownership | Non-European |
| Foreign Disclosure Exposure | Not yet verified |
| Data Hosting Location | European Union"Your personal data is stored safely in our database. The databases and servers are held by us or by equivalent third-party providers within the European Union" (nudgify.com/privacy/, read raw via Googlebot user agent 2026-09-07; nudgify.com and www.nudgify.com return a Cloudflare 403 to a standard browser UA on every path). A later section of the same document adds: "your information will be transferred outside of Europe, including to Canada and the United Kingdom." |
| EU Servers Available | |
| Data Processing Agreement | Not verified |
| Sub-processor List | Not verified |
| Schrems II Risk | Medium Risk |
| SCCs in Place | |
| Last Verified | 7 September 2026 |
How we reached this
Operating entity named in the Terms of Service: "Convertize, a company incorporated under the laws of the United Kingdom", governing law and jurisdiction both UK; the Privacy Policy separately states "Nudgify is operated from the United Kingdom", read raw (Googlebot UA to bypass a Cloudflare block on the standard curl UA, not WebFetch summary) 2026-09-07. ownershipOrigin is recorded NON_EU: the UK is outside the EU/EEA post-Brexit, and every other UK-headquartered tool already in this directory (Cognism, Dotdigital, EmailOctopus, Red Sift, Redeye, Mailercloud, Velaris) is recorded NON_EU on the same basis, so Nudgify is classified consistently with that precedent despite Convertize being a wholly UK-run company with no non-UK parent. PARTIAL rather than COMPLIANT: the policy states GDPR legal bases, a European-resident rights section, and a specific EU hosting claim ("held by us or by equivalent third-party providers within the European Union"), and separately states SCCs, binding corporate rules or other legally accepted transfer mechanisms are used for transfers out of the EEA, hence sccInPlace true and schremsIIRisk MEDIUM. But dpaEvidence is NOT_LOCATED: the policy references "our DPA" by name ("further information can be found in our DPA") without a hyperlink or URL appearing anywhere in the raw HTML of either document, so dpaAvailable is recorded true on the vendor's own statement that one exists, while the evidence enum reflects that no document was actually located at a URL. extraterritorialExposure is UNKNOWN rather than a specific value because the transfer disclosure to "Canada and the United Kingdom" is unexplained (no named provider, no reason given) and reads as boilerplate reused from a template rather than a precise statement about Nudgify's own infrastructure.
About Nudgify
A Narrow Tool, Not a Full Popup Suite
Nudgify does one thing rather than everything OptinMonster does: it shows small, unobtrusive notifications, recent purchases, visitor counts, low-stock warnings, "selling fast" messages, review highlights, designed to create social proof and mild urgency without building a full popup, form or landing page around it.
What Is In the Platform
- Social proof notifications: recent purchases, visitor/popularity counts
- FOMO nudges: low-stock alerts, "selling fast" and order-urgency messages
- Review nudges: pulled from Google Reviews, Capterra, TrustPilot and similar
- Unlimited websites and unlimited nudge types on every paid plan
- A dedicated Shopify App Store listing, priced separately from the main site
Pricing
Five tiers from Lite at $9/month through Plus ($29), Genius ($49), Agency ($89) to Enterprise ($189, 3M monthly impressions), each gated mainly by impression volume rather than feature access; lifetime one-time-payment options also exist. A 7-day free trial requires no credit card. This is meaningfully smaller-scale and cheaper than a full engagement suite, reflecting its narrower scope rather than any lack of ambition.
Modest, Specialised Scale, Stated Plainly
Nudgify is best understood as a focused add-on for conversion rate optimisation, not a marketing-team platform. It has no landing page builder, no quiz maker and no giveaway mechanics; its Shopify App Store presence is its most visible distribution channel. A solo founder or small e-commerce store is a better fit than a marketing team wanting one tool for popups, forms and campaigns together, which is what Woorise or OptinMonster offer instead.
UK-Incorporated, With EU Hosting Claimed and a Transfer Disclosure Worth Reading Closely
The Terms of Service name the operating entity directly: "Convertize, a company incorporated under the laws of the United Kingdom." The Privacy Policy adds "Nudgify is operated from the United Kingdom," and governing law and jurisdiction are both UK. On hosting, the Privacy Policy states:
Your personal data is stored safely in our database. The databases and servers are held by us or by equivalent third-party providers within the European Union.
That is a genuine EU-hosting claim for a UK-incorporated company. It sits alongside a separate transfer disclosure a page later: "your information will be transferred outside of Europe, including to Canada and the United Kingdom," which, given the company itself is UK-incorporated, reads as boilerplate reused from an EU-based template rather than a precise account of Nudgify's own transfer chain. A DPA is referenced ("further information can be found in our DPA") but no link to it appears in either document read.
Where It Fits
The direct comparison is Woorise for a broader on-site engagement suite, and OptinMonster itself for the full-scale popup and lead-generation category in Popups & On-site Engagement.
Key Features
Pros & Cons
Categories
Replaces
Nudgify GDPR & data protection: common questions
Is Nudgify GDPR compliant?
Partly. Nudgify meets some of the requirements, with caveats worth reading before you commit. Nudgify is based in United Kingdom, outside the EU/EEA, data is hosted within the European Union.
Where does Nudgify store data?
Nudgify states: ""Your personal data is stored safely in our database. The databases and servers are held by us or by equivalent third-party providers within the European Union" (nudgify.com/privacy/, read raw via Googlebot user agent 2026-09-07; nudgify.com and www.nudgify.com return a Cloudflare 403 to a standard browser UA on every path). A later section of the same document adds: "your information will be transferred outside of Europe, including to Canada and the United Kingdom."". Data is hosted within the European Union.
Does Nudgify offer a Data Processing Agreement (DPA)?
We could not locate a published DPA for Nudgify. That does not mean one is unavailable. Many vendors provide it on request or inside the account area rather than publishing it. Ask before you sign.
What a DPA has to cover →Is Nudgify a European company?
No. Nudgify is based in United Kingdom, outside the EU/EEA. It may still be a sound choice (EU hosting and a signed DPA matter more than a flag) but the ownership is not European.
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Spotted something wrong?
Martech moves fast. Vendors change hosting regions, get acquired, publish a new DPA or rewrite their pricing, and they rarely announce it. We check what we publish and date every compliance review, but some of what you see here will be out of date before we catch it.
If you work at Nudgify and something on this page is wrong, tell us and we will fix it. Readers, same invitation. Pointing us at the page that proves it gets it changed fastest.