Back to Alternatives

European Alternative to Salesforce

Salesforce is the world's largest CRM platform. European businesses seek alternatives with EU data residency and no exposure to US surveillance laws.

The best European alternative to Salesforce is SuperOffice.

SuperOffice logo

1. SuperOffice

GDPR Compliant
SuperOffice screenshot

Norwegian CRM with 30+ Years of European Experience

SuperOffice is a Norwegian CRM platform that has served European businesses for over three decades. It combines sales, marketing, and customer service in one platform, all hosted on EU infrastructure with ISO certification and zero exposure to foreign surveillance laws.

CRM Built for European Business Culture

SuperOffice understands European business needs:

  • Sales management: Pipeline tracking, forecasting, and deal management
  • Marketing automation: Email campaigns, lead scoring, and customer segmentation
  • Customer service: Ticket management, knowledge base, and SLA tracking
  • AI features: Smart suggestions, sentiment analysis, and workflow automation
  • Custom dashboards. Flexible reporting with drag-and-drop dashboard building

True European Data Sovereignty

With headquarters in Norway and data centers within the EU, SuperOffice guarantees that your customer data is never subject to US jurisdiction. The platform is ISO certified and used by thousands of mid-market European companies.

Key features include:

  • β€’Sales management - Pipeline tracking, forecasting, and deal management
  • β€’Marketing automation - Email campaigns and lead scoring
  • β€’Customer service - Ticket management with SLA tracking
  • β€’AI features - Smart suggestions and sentiment analysis
  • β€’Custom dashboards - Flexible drag-and-drop reporting

Pros

30+ years of experience serving European businesses

No CLOUD Act exposure, fully EU-hosted

ISO certified infrastructure

Cons

Enterprise pricing, not for startups

Interface feels traditional compared to newer CRMs

PaidCRM
Read more
Twenty logo

2. Twenty

GDPR Compliant
Twenty screenshot

Open-Source CRM Built in France

Twenty is a French open-source CRM designed as a modern alternative to Salesforce. It offers a clean, customizable interface with full self-hosting capabilities, giving you complete control over your customer data within the EU.

Modern CRM, Open Source

Twenty reimagines what a CRM can be:

  • Clean interface. Modern, intuitive UI that doesn't feel like enterprise software from 2005
  • Fully customizable: Add custom objects, fields, and views to match your workflow
  • Self-hostable. Deploy on your own infrastructure for complete data sovereignty
  • API-first. Build integrations and automations with a developer-friendly API
  • Community-driven. Active open-source community contributing features and improvements

True Data Ownership

As a self-hostable open-source project, Twenty gives you complete control over where your data lives. The managed cloud version is hosted on EU infrastructure for teams that prefer not to self-host.

Key features include:

  • β€’Modern interface - Clean, intuitive CRM design
  • β€’Custom objects - Flexible data modeling for any workflow
  • β€’Self-hosting - Full control over your infrastructure
  • β€’API-first - Developer-friendly REST and GraphQL APIs
  • β€’Open source - Inspect, modify, and contribute to the codebase

Pros

Modern UI that's a joy to use

Fully open source with self-hosting option

No per-seat licensing fees

Cons

Younger project, fewer integrations than Salesforce

Self-hosting requires technical expertise

Open Sourcefrom Free (self-hosted)CRM
Read more
Pipedrive logo

3. Pipedrive

GDPR Compliant
Pipedrive screenshot

The Sales-First CRM from Europe

Pipedrive is an Estonian-born CRM designed by salespeople, for salespeople. Founded in 2010 in Tallinn, it has grown to serve over 100,000 companies across 179 countries. Unlike bloated enterprise CRMs, Pipedrive focuses on what matters most: helping you close more deals.

Visual Pipeline Management

Pipedrive's signature feature is its visual sales pipeline, a drag-and-drop board that gives you instant clarity on where every deal stands. Move deals through stages, set activities, and never let an opportunity slip through the cracks.

AI-Powered Sales Assistant

Pipedrive's AI assistant analyzes your sales data and provides:

  • Performance tips. Suggestions to improve your win rate
  • Activity recommendations. Know when and how to follow up
  • Deal insights. Identify which deals need attention

Integration Ecosystem

With 400+ integrations in the marketplace, Pipedrive connects to your favorite tools including Slack, Zoom, Google Workspace, Microsoft 365, and more. A robust API is also available for custom integrations.

EU Data Hosting

European customers can choose to have their data hosted in the EU data center, ensuring compliance with GDPR and keeping data within European borders.

Key features include:

  • β€’Visual sales pipeline
  • β€’AI-powered sales assistant
  • β€’400+ integrations
  • β€’Email tracking and templates
  • β€’Customizable workflows

Pros

Intuitive drag-and-drop pipeline

Excellent mobile app

EU data center option

Cons

Marketing features are limited

Reporting could be more advanced

Paidfrom from €14/moCRM
Read more
noCRM.io logo

4. noCRM.io

GDPR Compliant
noCRM.io screenshot

Leads, Not a Database

noCRM.io deliberately refuses to be a full CRM. Every lead has a next action with a date, and the interface will not let a lead sit without one. That single rule is the product: it is aimed at small sales teams whose real problem is leads going quiet, not a lack of custom object modelling.

Leads can be created from email, a business card scan, a web form or a spreadsheet, and a prospecting list feature handles cold outreach separately from the pipeline so the two do not contaminate each other's reporting.

The Documentation Other Vendors Should Copy

This is the strongest compliance package in our CRM category, and it is worth being specific about why.

The legal notices name "SAS Positive Group Sales Solutions", a simplified joint-stock company at 3 avenue Antoine Pinay, 59510 Hem, France, registered with the Lille MΓ©tropole Trade and Companies Register under number 504 497 215, with an EU VAT number. Not a marketing claim about being European: a registration number you can look up.

The sub-processor list is dated, names every processor with its full registered address, describes what each one does and states the processing location and safeguard. Application and data hosting is Amazon Web Services EMEA SARL, the Luxembourg entity, processing in Paris and Ireland under standard contractual clauses. Sentry in the United States handles error tracking. Nylas, a US company, processes in Ireland. Elastic, Gleap in Austria, Bouncer in Frankfurt and Covve are each listed with locations.

A DPA and a technical and organisational measures document are published as PDFs alongside it.

The Honest Caveat

Two American companies sit in that chain, Sentry and Nylas, and AWS is a US-owned provider even when contracting through its Luxembourg entity. Under the CLOUD Act, US authorities can reach data those companies hold, including in Paris. noCRM cannot change that, and it does not pretend otherwise. What it does is tell you exactly who touches the data and where, which is what lets a buyer make the decision themselves.

More options in CRM.

Key features include:

  • β€’Lead-centric pipeline where every lead needs a dated next action
  • β€’Prospecting lists separated from the active pipeline
  • β€’Lead creation from email, web forms, spreadsheets and business card scan
  • β€’Email integration with mailbox sync
  • β€’Sales scripts and qualification forms
  • β€’Published DPA, sub-processor list and technical measures documentation

Pros

French company with a lookup-able registration number, not just a flag

Dated sub-processor list naming every processor, location and safeguard

Application data hosted in Paris and Ireland under standard contractual clauses

The next-action rule genuinely stops leads going quiet

Cons

AWS, Sentry and Nylas are US-owned, so CLOUD Act reach applies to the host

Deliberately not a full CRM, so no deep contact or account modelling

Marketing site is hosted by Webflow in San Francisco

PaidCRM
Read more
Teamleader logo

5. Teamleader

Partially Compliant
Teamleader screenshot

Belgian CRM That Combines Sales, Projects, and Invoicing

Teamleader is a Belgian work management platform that brings CRM, project management, and invoicing together in one tool. Designed for SMBs, it eliminates the need to juggle separate tools for different business functions.

One Tool for Your Entire Business

Teamleader connects your sales, delivery, and billing workflows:

  • CRM: Contact management, pipeline tracking, and deal forecasting
  • Project management: Plan projects, assign tasks, and track time
  • Invoicing: Create invoices, track payments, and manage expenses
  • Quoting. Generate professional quotes and convert them to projects
  • Time tracking. Log billable hours and link them to projects and invoices

Built for European SMBs

Headquartered in Ghent, Belgium, Teamleader serves over 15,000 companies across Europe. All data is hosted in the EU, and the platform supports multiple European languages and currencies.

Key features include:

  • β€’CRM - Contact management and sales pipeline tracking
  • β€’Project management - Task assignment and progress tracking
  • β€’Invoicing - Create, send, and track invoices and payments
  • β€’Quoting - Professional quotes that convert to projects
  • β€’Time tracking - Billable hours linked to projects and invoices

Pros

CRM, projects, and invoicing in one tool

Purpose-built for European SMBs

Supports multiple EU languages and currencies

Cons

Each feature less deep than specialized tools

No free plan, starts at €37.50/mo

Paidfrom from €37.50/moCRM
Read more
Axonaut logo

6. Axonaut

Partially Compliant
Axonaut screenshot

One Tool for a Small French Business

Axonaut is not a marketing CRM in the Anglo-American sense. It is the software a French company with a handful of employees runs its commercial life on: prospects and pipeline, quotes that turn into invoices, expenses, mileage, basic payroll, an accountant portal and electronic invoicing under the French mandate.

For a marketing team inside such a company, the value is that the pipeline and the invoicing are the same record, so the gap between a won deal and a paid invoice does not have to be reconciled by hand.

A Genuinely French Stack

The legal notices name Digitica SAS as the publisher, at 2460 L'Occitane, 31670 Labège, and give the host as "ONLINE SAS, BP 438, 75366 PARIS CEDEX 08". ONLINE SAS is the Scaleway group's French hosting entity.

That combination, a French company on a French host, is rarer than the marketing on most European directories suggests. There is no US cloud provider holding the data, which means no CLOUD Act exposure over the infrastructure and no transfer to document. For a French SME with public sector customers or a data protection officer who asks where the servers are, that is a short and clean answer.

Payments run through Swan SAS, a French payment institution, with Digitica registered with Orias under number 23007293 as a non-exclusive banking intermediary.

What Is Missing

Axonaut does not publish a data processing agreement or a sub-processor list at a public URL. That is common among French SME software and it is still a gap: a buyer processing personal data through Axonaut needs a DPA under Article 28, and should request one rather than assume the French hosting settles the question.

The interface and most documentation are French-first, which matters if the team is not.

Compare with other options in CRM.

Key features include:

  • β€’CRM with pipeline and opportunity tracking
  • β€’Quotes, invoices and electronic invoicing for the French mandate
  • β€’Expense, mileage and supplier management
  • β€’Accountant portal and accounting exports
  • β€’Client portal
  • β€’Email campaigns and ticketing

Pros

French company hosted on French infrastructure, with no US cloud provider in the path

No extraterritorial disclosure exposure over the hosting

Pipeline and invoicing share one record

Cons

No published data processing agreement or sub-processor list

French-first interface and documentation

Built around French business practice, so a poor fit outside it

PaidCRM
Read more
Salesflare logo

7. Salesflare

Partially Compliant
Salesflare screenshot

A CRM That Fills Its Own Fields

Salesflare's design starts from the observation that sales teams do not update CRMs. It reads email, calendar and phone activity and builds contact and company records from it, enriches them from public sources, and surfaces what needs following up rather than waiting for someone to log it.

The result is a pipeline tool aimed at small B2B teams that want the reporting without the data entry discipline that Salesforce assumes. Gmail, Outlook and LinkedIn sidebars keep it in the tools sales people already have open.

Belgian, With Documentation Gaps

The terms name "Salesflare BVBA, a company incorporated in Belgium having its registered office at Rijnkaai 37 box 4, 2000 Antwerp, Belgium", with exclusive jurisdiction in Antwerp. That is a straightforward European company.

The compliance documentation is where this listing loses marks. The public privacy policy is a generic iubenda template. It names Google Cloud Storage as a hosting service but states no region, names no legal entity as controller, and links no data processing agreement. The sub-processor position is "the updated list of these parties may be requested from the Owner at any time", which is not a published list.

Google Cloud is operated by a US company, so wherever the region is, the CLOUD Act reaches the host. Without a stated region we cannot say whether the data is even physically in Europe.

What to Ask

For a small team this may be a formality. For anyone whose processing register needs to name a hosting region and a sub-processor list, request both in writing before signing, along with a DPA. A Belgian company should have no difficulty providing them; it simply has not published them.

Other European CRMs, several with far better documentation, are listed under CRM.

Key features include:

  • β€’Automatic contact and company capture from email and calendar
  • β€’Email tracking and sequences
  • β€’Gmail, Outlook and LinkedIn sidebars
  • β€’Visual pipeline with drag-and-drop stages
  • β€’Automated data enrichment from public sources
  • β€’Mobile apps with call and meeting logging

Pros

Belgian company with Antwerp jurisdiction

Automatic capture removes most manual CRM data entry

Sits inside Gmail, Outlook and LinkedIn rather than beside them

Cons

Privacy policy is a generic template naming no controller and no hosting region

No published sub-processor list, only available on request

No data processing agreement published

Hosted on Google Cloud, so a US provider holds the data

PaidCRM
Read more
Sellsy logo

8. Sellsy

Partially Compliant
Sellsy screenshot

CRM and Billing on One Record

Sellsy covers the commercial cycle end to end: prospect, quote, order, invoice, payment, dunning, with marketing automation and a customer portal around it. Like Axonaut, it reflects a French view of what business software is, where the CRM and the accounting are the same product rather than two systems joined by an integration.

It is heavier than Axonaut and aimed at slightly larger companies, with more configurable pipelines, quotas and reporting.

Data on French Servers

Sellsy's data security page is unusually specific: "Vos donnΓ©es sont stockΓ©es sur nos propres serveurs, hΓ©bergΓ©s dans l'infrastructure de Scaleway", data stored on Sellsy's own servers hosted in Scaleway's infrastructure. It notes Scaleway's ISO/IEC 27001 certification and even publishes the average PUE of its data centres.

Own servers on a French sovereign host is the strongest infrastructure position available in this category. No American company holds the data, so there is no CLOUD Act reach over the hosting and no transfer to document.

The Ownership Footnote

Sellsy's own site now carries the line "Sellsy fait maintenant partie de TeamSystem". TeamSystem is an Italian business software group, so the parent is still inside the EU and the data stays where it was.

Ownership beyond the Italian parent was not verified for this listing. Buyers for whom the full ownership chain matters, rather than just the jurisdiction of the immediate parent, should ask. Group acquisitions are precisely the moment when a hosting arrangement can change, and the security page describes the arrangement as it stands today.

The Gap

As with most French SME software, no DPA or sub-processor list is published at a public URL. Request the Article 28 agreement directly.

More in CRM.

Key features include:

  • β€’CRM with configurable pipelines and quotas
  • β€’Quotes, invoices, subscriptions and dunning
  • β€’Cash flow and treasury tracking
  • β€’Marketing automation and email campaigns
  • β€’Customer portal and e-signature
  • β€’Accounting exports and bank reconciliation

Pros

Data on Sellsy's own servers inside Scaleway's French infrastructure

No US provider in the hosting path, so no CLOUD Act reach

Covers the whole cycle from prospect to paid invoice

Cons

No published DPA or sub-processor list

Ownership chain above the Italian parent TeamSystem is not disclosed

French-first product, heavier than smaller alternatives

PaidCRM
Read more

Why consider a European alternative to Salesforce?

Salesforce is headquartered outside the EU, which means it operates under a different legal framework. For EU-regulated businesses, this raises practical considerations around data jurisdiction and regulatory compliance.

The Schrems II ruling invalidated the EU-US Privacy Shield, and data transfers to non-EU companies remain legally complex. Tools based outside the EU may also be subject to foreign surveillance laws or policy changes that are beyond your control.

The alternatives listed above are all built and headquartered in Europe, with data processing within the EU and GDPR compliance built in from the ground up.

Frequently Asked Questions

Why look for European alternatives to Salesforce?

European businesses face increasing pressure to ensure their tools comply with GDPR and keep data within the EU. Using non-European tools can expose your organisation to Schrems II risks, foreign surveillance laws, and the possibility that geopolitical shifts could disrupt access to tools you depend on. European alternatives eliminate these risks entirely.

Is Salesforce GDPR compliant?

Salesforce is headquartered outside the EU, so it operates under non-EU jurisdiction. It offers a Data Processing Agreement and GDPR (DSGVO) features, but transferring EU personal data to it still carries Schrems II considerations and exposure to foreign access laws. If full GDPR/DSGVO compliance with EU data residency is a priority, the European alternatives above keep your data under EU jurisdiction by default.

Are these alternatives fully GDPR compliant?

Each tool listed has been reviewed for GDPR compliance. Check the compliance badge and comparison table for each tool. Tools marked as "GDPR Compliant" have been verified to meet all major requirements including DPA availability and EU data hosting.

Can I self-host any of these alternatives?

Some of the listed tools offer self-hosted or on-premise options, giving you full control over where your data is stored. Check each tool's individual page for details on hosting options.

How do the prices compare to Salesforce?

Many European alternatives offer competitive pricing, and several include free tiers or open-source options. See each tool above for pricing details.

What does "Schrems II Risk" mean?

The Schrems II ruling by the EU Court of Justice invalidated the EU-US Privacy Shield. Tools with "Low" Schrems II risk keep all data within the EU, while tools with "High" risk may transfer data to jurisdictions without adequate protections.