Sarbacane

GDPR Compliant

French omnichannel marketing platform (now part of Positive) for email, SMS and customer engagement.

🇫🇷France🇪🇺EU Hosted🇪🇺 EuropeanPaidfrom €69/mo

GDPR Compliance Data

Not independently verified

GDPR Status	GDPR Compliant
HQ Country	France
Ownership	European-owned
Foreign Disclosure Exposure	Not yet verified
Data Hosting Location	European Union
EU Servers Available
Data Processing Agreement	Not verified
Sub-processor List	Not verified
Schrems II Risk	Low Risk
SCCs in Place
Notes	France company; data processed in the EU. Compliance fields set from public sources, pending formal verification.

About Sarbacane

French Omnichannel Email & SMS Marketing

Sarbacane is one of France's best-known email and SMS marketing platforms, now operating under the Positive brand. It has grown from email into a broader customer-engagement suite while keeping data under EU jurisdiction.

What Sarbacane Does

Email campaigns: Builder with templates and an AI assistant
SMS marketing: Integrated SMS sending
Automation: Customer journeys and workflows
Forms & landing pages: Capture and convert
Live chat & chatbot: On-site engagement plus a built-in CRM

Sarbacane is a mature French GDPR-compliant email platform and a credible European alternative to Mailchimp for teams wanting email and SMS together.

Key Features

Email campaigns: Builder with AI assistant

SMS marketing: Integrated sending

Automation: Customer journeys and workflows

Forms & landing pages: Capture and convert

Live chat, chatbot and CRM

Pros & Cons

Established French provider

Email and SMS in one platform

Broad engagement feature set

Rebrand to Positive may cause naming confusion

Higher entry price than lightweight tools

Replaces

Mailchimp

Sarbacane GDPR & data protection: common questions

Is Sarbacane GDPR compliant?

Yes. On the evidence we checked, Sarbacane meets the requirements European businesses usually need. Sarbacane is a European company headquartered in France, data is hosted within the European Union.

Where does Sarbacane store data?

Sarbacane hosts data within the European Union.

Does Sarbacane offer a Data Processing Agreement (DPA)?

We could not locate a published DPA for Sarbacane. That does not mean one is unavailable. Many vendors provide it on request or inside the account area rather than publishing it. Ask before you sign.

What a DPA has to cover →