Matomo

Name: Matomo
Price: Free (self-hosted) EUR
Author: Matomo

Partially Compliant

Leading open-source web analytics. Self-host in the EU or use cloud with EU hosting.

🇳🇿New Zealand🇪🇺EU HostedNon-EU · New Zealand

Headquartered outside the EU/EEA, so a non-EU disclosure regime may apply alongside GDPR.

Freemiumfrom Free (self-hosted)

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GDPR Compliance Data

Verified from vendor documentation

GDPR Status	Partially Compliant
HQ Country	New Zealand
Ownership	Non-European
Foreign Disclosure Exposure	Non-EU jurisdiction
Data Hosting Location	Global“Contract Europe: – Frankfurt, Germany; – backups stored in Dublin, Ireland Account and Customer Personal Data, Activity Data Processing covered by DPA (Data Processing Agreement) While EU data is pro …”
EU Servers Available
Data Processing Agreement	View DPA
Sub-processor List	View sub-processors
Schrems II Risk	Medium Risk
SCCs in Place
Last Verified	5 August 2026
Notes	Self-hosted option gives full data control. Cloud version offers EU data center option.

About Matomo

The Leading Open-Source Analytics Platform

Matomo (formerly Piwik) is the most feature-rich open-source web analytics platform available. Used by over 1 million websites worldwide, including government agencies and large enterprises, Matomo provides a true alternative to Google Analytics with full data ownership.

Self-Hosted or Cloud

Self-hosted (free) — Download and install on your own servers. You own 100% of your data with zero limits on usage
Cloud-hosted — Let Matomo manage everything for you with EU data hosting included

Enterprise-Grade Features

Matomo goes beyond basic analytics with built-in support for:

Heatmaps & session recordings — See exactly how users interact with your pages
A/B testing — Run experiments directly within Matomo
Tag manager — Replace Google Tag Manager with a privacy-friendly alternative
Custom reports & dashboards — Build reports tailored to your business needs
Google Analytics data import — Migrate your historical data seamlessly

Data Privacy by Design

Matomo has been recommended by the French data protection authority (CNIL) as a tool that can be configured to be exempt from cookie consent requirements. With features like IP anonymization, data retention controls, and GDPR Manager — Matomo makes compliance straightforward.