Mailcoach

GDPR Compliant

Belgian email marketing platform by Spatie, with pay-per-email pricing and self-hosting option.

🇧🇪Belgium🇪🇺EU Hosted🇪🇺 EuropeanFreemiumfrom from €0.0005/email

GDPR Compliance Data

Verified from vendor documentation

GDPR Status	GDPR Compliant
HQ Country	Belgium
Ownership	European-owned
Foreign Disclosure Exposure	Not yet verified
Data Hosting Location	European Union“All of our infrastructure is hosted within the EU / EEA by companies owned within the EU / EEA.”
EU Servers Available
Data Processing Agreement	Not verified
Sub-processor List	Not verified
Schrems II Risk	Low Risk
SCCs in Place
Last Verified	5 August 2026
Notes	Belgian company (Spatie) with EU data processing.

About Mailcoach

Email Marketing for Developers, by Developers

Mailcoach is a Belgian email marketing platform built by Spatie, one of the most respected Laravel development agencies in Europe. It offers both a cloud SaaS and a self-hosted Laravel package, giving developers full control over their email infrastructure.

Two Deployment Options

Mailcoach lets you choose how to run your email marketing:

Cloud (SaaS): Managed hosting with a simple web interface for creating campaigns, automations, and transactional emails
Self-hosted: Install Mailcoach as a Laravel package on your own server, connecting to any SMTP provider (Amazon SES, Postmark, SendGrid, Mailgun, or your own)
Per-email pricing: The cloud version charges per email sent (starting at EUR 0.0005/email) rather than per subscriber. No monthly minimum
Automation: Build multi-step workflows triggered by tags, subscriptions, or custom events
Template editor: Create emails with a drag-and-drop builder or raw HTML
Transactional email: Send order confirmations, password resets, and other triggered emails alongside marketing campaigns

Why Developers Choose Mailcoach

For teams that want the simplicity of MailerLite but with developer-friendly pricing and the option to self-host, Mailcoach fills a unique niche. The self-hosted version is particularly popular with agencies and SaaS companies that want complete ownership of their email marketing infrastructure.

Key Features

Cloud SaaS or self-hosted Laravel package

Per-email pricing: No subscriber limits, pay for what you send

Automation: Multi-step workflows with tag and event triggers

Transactional email: Marketing and transactional from one platform

Template editor: Drag-and-drop or HTML

Any SMTP provider: Connect to SES, Postmark, Mailgun, or your own

Pros & Cons

Per-email pricing is cheapest for large lists with low send frequency

Self-hosted option for full data ownership

Built by Spatie, a trusted Belgian Laravel shop

Self-hosted version requires Laravel expertise

Smaller feature set compared to full marketing platforms like Brevo

Replaces

Mailchimp

SendGrid

Company Info

Founded	2020
Team Size	11-50

Mailcoach on EuropeanMartech

Ranked in

Best GDPR-Compliant Email Marketing Software

Mailcoach GDPR & data protection: common questions

Is Mailcoach GDPR compliant?

Yes. On the evidence we checked, Mailcoach meets the requirements European businesses usually need. Mailcoach is a European company headquartered in Belgium, data is hosted within the European Union. Every claim on this page links to the vendor's own documentation.

Where does Mailcoach store data?

Mailcoach states: "All of our infrastructure is hosted within the EU / EEA by companies owned within the EU / EEA.". Data is hosted within the European Union.

Does Mailcoach offer a Data Processing Agreement (DPA)?

We could not locate a published DPA for Mailcoach. That does not mean one is unavailable. Many vendors provide it on request or inside the account area rather than publishing it. Ask before you sign.

What a DPA has to cover →